500 virtual & gratis loyalty cards for your business
We were not sure whether or not to write this part of Likella's documentation, but, in the end, we couldn't avoid expressing all the potentialities introduced by the title of this page.
Likella was born to exploit the virtual world in order to help the real one in customer retention: the idea is not to use anymore the cumbersome and expensive plastic cards (PVC), but to use instead the smartphones, already widespread, which can really contain anything, thus also the dematerialized loyalty cards
«In Likella we say that it is the simple evolution of things, maybe there is no answer or valid reason, things just go like this and we strive to anticipate them, because we believe first of all in innovation and in the human ability to adapt to changes. The not-so-young will remember that most of the people in the 90s barely knew what internet was and cellphones were the latest innovation... instead now, after few years, they are integral part of our lives»
So, using Likella, exploiting the virtual world (Facebook and Google+ in particular) it is possible to activate in 24 hours at least 500 loyalty cards for your shop. Actually even more, using social networks, as it is well known for certain events, the contacts can get to thousands or even millions... probably this is not the case, but...
What do you need to make 500 cards in less than 24 hours:
- Your shop existing on Likella;
- A Facebook or Google + page for your shop; your personal FB profile is enough, but a real FB page for the shop is definitely better and it would respect Facebook's norms on persons/activities identity;
- Many friends or Likes on the page; the fundamental variable is how long you have been advertising your business on FB but, usually, it is really easy to get from 100 to 500 friends/Likes.
- Your FB page connected to your Likella shop (optional but it will be important at a later stage)
further steps:
- Access to the Likella backoffice of your shop
- Click on the button "Shop page": it will open the page of your shop/business/association, visualized as any web user would see it
- Copy the URL (the web page address), for example the following is the link to a DEMO of a Likella shop:
http://piccoli-regali.likella.com/ - Access to the FB page of your shop and post the link you have just copied
- Write in the post something you like and that you know your FAN will like, for example:
«For all our affectionate customers we have activated the ELECTRONIC LOYALTY CARD. You can get the virtual card and receive discounts for all your purchases.
HOW TO ACTIVATE THE CARD:
Click on the link http://piccoli-regali.likella.com/, share the application on your Facebook account and you will be automatically activated. When you will come to the shop you will have nothing else to do than say at the counter that you have the LOYALTY CARD - even i f you don't have any material card with you - and we will load on your account the points for your purchase.» - wait for 24 hours ...
- Write to us and tell us your experience, we already know it will be a huge success !!
TAG: Loyalty cards, electronic loyalty card, virtual, point collection, customer loyalty scheme, customer retention